Chitty Offers New Deal For Organic Beef

UK - Organic beef farmers are being urged to join in a scheme organised by the Chitty Food Group to supply Tesco.
calendar icon 22 August 2007
clock icon 2 minute read

Chitty, one of Tesco’s major suppliers of organic beef, has held the first preparatory meeting for organic farmers interested in joining a groundbreaking new Organic Beef Farmers Association, dedicated to supplying Tesco with British organic beef.

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“In return we ask the farmers to supply at least 60 percent of any single farm’s finished stock to us, through the Association, each year.”

David Price, Chitty’s sales and marketing director

David Price, Chitty’s sales and marketing director, said: “Tesco wants to buy a lot more British organic beef. The aim of the Organic Beef Producers Association is to create a dedicated group of farmer suppliers who will deliver high quality organic beef to Chitty Foods to satisfy that demand.”

He said Chitty has agreed to pay members of the association a minimum price, irrespective of what the market does. “We will guarantee that price for a year forward. The minimum price for this year is 280 pence a kilo.

“Under the mechanism we have devised the actual price may well be higher, depending on where the market price is. In addition, farmers will be paid an annual bonus based on the achievement of weight and grade criteria.

“In return we ask the farmers to supply at least 60 percent of any single farm’s finished stock to us, through the Association, each year.”

He adds: “We would like it to be more, but we accept that many organic farmers will want to continue to supply alternative outlets, like local farm shops or box schemes.”

The association will be overseen by a committee with representatives of Chitty Foods and Tesco and at least three farmer members, one of whom will take the chair.

Source: MeatInfo
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