Brazil wants to consolidate the meat market in Dubai

BRAZIL - The Brazilian Beef Industry and Exporters Association (Abiec) is going to participate in a food sector fair in Dubai, United Arab Emirates, for the first time, and is also going to promote a workshop for clients and potential buyers at a hotel in the city. "Dubai was chosen as most of our associates felt that the emirate presented good structure and strategic operating conditions," stated the executive director at the organization, Antonio Jorge Camardelli
calendar icon 29 January 2007
clock icon 2 minute read
The fair is Gulf Food, to take place between February 19 and 22. The workshop will take place on February 22, with the support of the Brazilian embassy in the Emirates. According to Camardelli, apart from local consumers, Brazilian companies are eyeing the potential represented by tourists who visit the country and by neighbouring nations, as Dubai may be used as a distribution centre to other destinations in the region.

"We are foreseeing a more dynamic market, which may in future be a distribution centre to other countries, including Iraq," said Camardelli. That is why it was decided to develop two trade promotion activities in the country: participation in the fair and the workshop. That will make it possible for companies to make contact with the entire chain of potential clients, like traders, wholesalers, retailers, restaurants, hotels and airline catering services. Both events will be developed in partnership with the Brazilian Export and Investment Promotion Agency (Apex).

Business

The workshop, more than showing, through a barbecue, how meat is eaten in Brazil, will be a business event. According to the marketing manager at the Abiec, Andréa Veríssimo, there will be business roundtables between Brazilian and local companies, then there will be a press event and a presentation by the Abiec president, Marcus Vinícius Pratini de Morais. Only after the presentation will lunch be served with a barbecue of Brazilian meat. "There will be a variety of meats, all halal certified," stated Camardelli.

Source: Brazil-Arab News Agency
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