NFU Challenges Supermarkets To Work Harder
UK - Supermarkets are failing to commit to a secure and transparent supply chain according to the National Farmers Union President, Peter Kendall.Speaking during the IGD’s ‘Leadership in Adversity’ Convention 2009, Mr Kendall challenged supermarkets to back the grocery ombundsman.
He said: "This isn’t just about protecting suppliers, it’s also about long-term consumer interest. I would urge the retailers to take a step back on this, give up their lobbying of ministers and get behind the establishment of an ombudsman."
Mr Kendall also turned his attention to GM products, he asked retailers to take a lead in this debate. "If consumers hear about the benefits from them, they might be less cynical and less quick to believe this is all about farmers and seed companies chasing profits at the expense of the environment. Your involvement will be critical in moving the debate on, to everybody’s benefit.”
Whilst urging retailers to work harder in delivering their 'green' commitments, he did also commend them for showing leadership and stepping up to the mark on issues like developing long term and dedicated supply contracts for primary products and expanding Red Tractor coverage promoting food from assured British farmers.
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