Texans See Opportunity in the China Beef Market

US - An April trip to China by U.S. Rep. Mike Conaway and Texas A&M University officials has yielded progress toward helping the Chinese upgrade their beef industry by establishing huge cattle ranches and opening American exports to the world's most populous nation.
calendar icon 31 December 2007
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Conaway and Dr. Russell Cross, deputy vice chancellor of A&M's College of Agriculture and Life Sciences, said recently that China's increasing affluence has sharpened its taste for beef.

Conaway said, "The Chinese had to create a demand for milk because they had stopped drinking it at the age of 3 months.

"So if they were able to do it with milk, I suspect they'll do it with beef. Opening Chinese markets would be a huge opportunity for American producers because those markets will get bigger and bigger."

Despite plans by Flying Horse Ltd. executive Doug Anderson of Seattle and other entrepreneurs to establish five 1-million-acre cattle ranches, Cross said, the distance China must go to establish its own beef industry is so great that American producers will have to meet the demand.

About 400 million of China's population of 1.3 billion have the means to add beef to their diet, according to Cross.

Source: Ventura County Star
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