- news, features, articles and disease information for the beef industry


Technology Showcase to Illustrate Importance to Exports

12 June 2013

NEW ZEALAND – Farmers will be able to assess their grassland against a visual condition score and scrutinise different endophyte types in the company of specialist pasture scientists at this year’s National Agricultural Fieldays at Mystery Creek.

The theme of the event is ‘Creating a Future Premium for New Zealand’s Exports’ and AgResearch New Zealand will be showcasing just how farm science and research can achieve this goal, said Dr Tom Richardson, the AgResearch Chief Executive.

“If New Zealand is to achieve the government’s goal of 40 per cent of GDP coming from export earnings by 2025, we need to ensure the maximum value for our agricultural exports.

“AgResearch is involved right throughout the production chain, from ensuring we've got the right pastures, with the best possible animals grazing on those pastures, that the products from those animals are sustainably produced, stored and transported to their markets,” added Dr Richardson.

The off farm section highlights the ways new technologies can help to protect the 'Brand New Zealand'. This includes getting round shipping time by properly aging meat to increase quality. 

Dairy beef is one such product on offer for sampling, adds Dr Richardson. The rotisseries-cooked grass reared Waikato beef will hopefully illustrates what can be done with an understanding of meat and culinary science, he concluded.

TheCattleSite News Desk

Our Sponsors


Seasonal Picks

Animal Welfare in EPS - 5m Books